
CASIO
Embrace innovation with style

CASIO
Embrace innovation with style

CASIO
Embrace innovation with style
CLIENT
CLIENT
category
category
year
year
CASIO
CASIO
visual identity, branding
visual identity, branding
2025
2025
ABOUT
ABOUT
Casio, a trusted name in timekeeping, has always embraced innovation while honoring its rich legacy. As a pioneer in durable and affordable watches, Casio is evolving to meet the needs of a new digital generation. This campaign redefines the brand's presence, fusing the iconic toughness of Casio watches with modern design and smart technology. By blending reliability with cutting-edge features, Casio solidifies its position as a leader in the world of watches, setting new standards for innovation and precision in timekeeping.
Casio, a trusted name in timekeeping, has always embraced innovation while honoring its rich legacy. As a pioneer in durable and affordable watches, Casio is evolving to meet the needs of a new digital generation. This campaign redefines the brand's presence, fusing the iconic toughness of Casio watches with modern design and smart technology. By blending reliability with cutting-edge features, Casio solidifies its position as a leader in the world of watches, setting new standards for innovation and precision in timekeeping.







"Working with this agency has been an incredible experience.
Their ability to understand our vision and transform it into a strong and impactful visual identity exceeded all our expectations.”
"Working with this agency has been an incredible experience. Their ability to understand our vision and transform it into a strong and impactful visual identity exceeded all our expectations.”
jonathan reed / founder
jonathan reed / founder



CREDITS
CREDITS
creative direction
creative direction
design
design
branding
branding
alex carter, emma sinclair
alex carter, emma sinclair
lucas benett
lucas benett
ethan brooks
ethan brooks