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16:44:10

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CASIO

Embrace innovation with style

CASIO

Embrace innovation with style

CASIO

Embrace innovation with style

CLIENT

CLIENT

category

category

year

year

CASIO

CASIO

visual identity, branding

visual identity, branding

2025

2025

ABOUT

ABOUT

Casio, a trusted name in timekeeping, has always embraced innovation while honoring its rich legacy. As a pioneer in durable and affordable watches, Casio is evolving to meet the needs of a new digital generation. This campaign redefines the brand's presence, fusing the iconic toughness of Casio watches with modern design and smart technology. By blending reliability with cutting-edge features, Casio solidifies its position as a leader in the world of watches, setting new standards for innovation and precision in timekeeping.

Casio, a trusted name in timekeeping, has always embraced innovation while honoring its rich legacy. As a pioneer in durable and affordable watches, Casio is evolving to meet the needs of a new digital generation. This campaign redefines the brand's presence, fusing the iconic toughness of Casio watches with modern design and smart technology. By blending reliability with cutting-edge features, Casio solidifies its position as a leader in the world of watches, setting new standards for innovation and precision in timekeeping.

"Working with this agency has been an incredible experience.
Their ability to understand our vision and transform it into a strong and impactful visual identity exceeded all our expectations.”

"Working with this agency has been an incredible experience. Their ability to understand our vision and transform it into a strong and impactful visual identity exceeded all our expectations.”

jonathan reed / founder

jonathan reed / founder

CREDITS

CREDITS

creative direction

creative direction

design

design

branding

branding

alex carter, emma sinclair

alex carter, emma sinclair

lucas benett

lucas benett

ethan brooks

ethan brooks